Media Planner
Integrate
Company Overview:
Integrate is the leader in Precision Demand Marketing, an emerging category to help B2B marketers develop and deliver an omnichannel demand strategy, convert leads to revenue and drive marketing ROI.
Over the past decade, Integrate has evolved from solving complex challenges across each demand generation channel to powering account-based, buyer-driven omnichannel experiences. Integrate’s Demand Acceleration Platform helps marketers orchestrate connected buying experiences that drive qualified conversations at scale, simplify ABM management, and accelerate revenue generation.
We have been recognized as a "Best Places to Work" every year since 2014 and have offices in Phoenix, AZ, MA, AL, London, UK, and now in Chennai, India! However, we are a remote-first type company where you will find Integrators across the globe!
Our Mission:
To connect everything - data, channels, tech, and team members - to create intelligent buyer and account journeys, and deliver Precision Demand Marketing at scale.
Why us?
Integrate is an organization of integrity, talent, passion, and vision. Our track record of growth, customer success, and an executive commitment to leading in product discovery, innovation, and user experience, has us positioned for revolutionary innovation in enterprise software.
Integrate's Annual Growth Snapshot:
- Founded: 2010
- Funding: $100m+ raised from leading MarTech investors, along with a partnership/acquisition by Audax Private Equity in December 2021
- Customers: Enterprise and high-growth companies, including Salesforce, Microsoft, Oracle, Dell, Adobe, Akamai, VMware, RedHat, Pluralsight, Splunk, etc.
- Global offices: Phoenix, Boston, London,Denver, and Chennai India
- Employees: ~400
- DAP Ecosystem: 1000’s of event and trade shows; marketplace of 150+ publishers; 1000’s publications; 700M social subscribers; 2M+ web and mobile insights. This ecosystem includes a growing group of partners, including companies such as Bombora, Digital Pi, JustGlobal, LinkedIn, ON24, and Inverta.
We are looking for a Media Planner to join the Delivery Operations team to serve as an internal liaison between our Account Executives and our Strategic Data Partners. The Media Planner will ensure customer programs are scoped properly and in alignment with their respective service level agreements while maintaining high levels of customer satisfaction and expeditious response times.
Key Responsibilities:
- Work directly with sales and data partners to scope campaigns
- Carry out qualitative and quantitative research to understand customer
- Determine appropriate media mix to leverage within customer campaigns
- Evaluate and maximize campaigns based upon pre-determined budget
- Analyze campaign impact and effectiveness and present insights to internal stakeholders
- Create and deliver customer specific reporting
- Work closely with sales team to build long lasting client relationships
- Ability to answer complex requests from clients including recommendations on program specifications and execution
- Participate in weekly Delivery Operations team meetings
Qualifications
- Bachelor's Degree preferred or equivalent work experience
- Requires 3+ years of experience as a B2B campaign manager, project manager or in marketing operations role
- Highly analytical in nature
- Comfortable mastering and leveraging new technology
- Ability to manage multiple high-priority projects simultaneously
- Comfortable in a high-volume, fast-paced environment, with a desire to grow
- Strong communicator, both verbally and written, with exceptional effective listening skills
- Adept at problem resolution in a high pressure environment with strong interpersonal skills
- Impeccable attention to detail with the ability to produce creative solutions
- Ability to drive conversations related to operational needs of stakeholders
The salary range is $65,000 to $85,000. Pay is based on several factors, including but not limited to education, work experience, certifications, etc. In addition to your salary, Integrate offers benefits such as a comprehensive benefits package and incentive and recognition programs.